Die Zukunft der Musikindustrie von Gestern

In essence, the Personics concept is a legitimised form of the custom-taping offered by roadside stall-holders in Nigeria and other Third World countries. These entrepreneurs make up for their customers a cassette of their favourite tracks while they wait.
In the US, Personics is installed in a few hundred record stores and offers a catalogue of several thousand tracks all licensed from record companies. In 1990, the company will pay out some $8.5 million to the record industry and will open up in Canada and Britain. By adding a royalty system onto the attractive psychology of home-taping (make your own personal compilation) it has the potential to revolutionise the whole organisation of buying and seling pre-recorded sound-carriers. In its present form it uses analogue cassettes but there seems no reason why the Personics approach could not use (recordable) CDs or even become the means by which DAT finds its first mass market.

Dave Laing, Record Sales in the 1980s, in: Popular Music, Vol.9, No.2, Radio Issue. (Apr., 1990), pp. 235-236

iTunes befindet sich also in der Tradition bzw. bedient sich des Geschäftsmodells afrikanischer ‘Raubkopierer’, und ich frag mich, ob ich eigentlich noch im richtigen Film bin.

Comments are closed.